Myths and misinformation about SEO continue to hold aesthetic practice revenue back. While it may seem more interesting to take a long nap than to deconstruct Google’s recent changes to the algorithm, winning the SEO game has a profound impact on both patient relationships and practice revenue.
Clark Mackey has a pragmatic and deeply data-driven perspective on aesthetic practice search engine marketing, which he shares freely for doctors and marketers alike. Clark is the co-owner and head SEO strategist for Cake Websites & More in Asheville, North Carolina, and the secret weapon behind some of the highest-performing aesthetic practice websites in the world.
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